Monday, October 3, 2011

Save It Or Sink It? Is An NBC Show in Trouble?

There once was a time when NBC ruled the airwaves. "FRIENDS", "ER" "The Cosby Show" just to name a few but now the Peacock network is struggling and scrambling to save their shows and money from advertisers. 

According to the New York Post, Advertisers spent $1.7 billion on NBC's fall schedule. For the past six years, NBC has placed fourth in the ratings race. What didn't help the network was the disastrous "Jay Leno" primetime experiment back in 2009. Ever since that NBC has been trying to rebound and regain momentum. This fall season for NBC hasn't been the best. Shows such as "Whitney, Free Agents, and Prime Suspects, have lost viewers within its second week. One NBC show, in particular, is rapidly losing viewers and sponsors.

The Playboy Club was this summer's most promoted and anticipated Fall Show. The Playboy Club which stars Eddie Cibrian, is centered around Hugh Hefner's lifestyle in the 60s. The show debuted to very lower numbers, 5 million and is rapidly declining. In it's second week according to Philly.com, only 3.8 million came back for more. The Parents Television Council wants advertisers to boycott the series. The president of TPTC said until the program gets off the air they will have more sponsors back out.

The one thing that is working for NBC is NFL's Sunday Night football which is a ratings win drawing in an average of 19 million viewers. 

The Fall television season is starting its third week and all eyes are on which show will be the first to get axed. My money will be on The Playboy Club. 

Does The Playboy Club have a chance at survival?

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