Dear Person in those Red Chairs, Turn Around! Season 4 of The Voice is Here!

Courtesy of NBC Universal 

Three sexy men, one sizzling Colombian woman and a whole lot of competition, that is what you will be expecting tonight on television. Season 4 of NBC's "The Voice" returns Monday night with a brand new look as judges Usher and Shakira come in to shake things up after it was announced last fall that Cee Lo Green and Christina Aguilera will not be coming back for the mid-season premiere.

The return of the peacock networks hit show will be targeting a whole new range of talent and dynamics. Let's break it down.

Shakira, Adam Levine, Blake Shelton, Usher, Carson Daly
Credit: Mark Seliger/NBC

The Judges: We already know how competitive Adam and Blake are but when you bring in urban and Latin flavor, the competition will be even stiffer. Usher takes the testosterone to a higher level. It's a "all boys" club feel with Usher challenging Adam and Blake, but don't count out Shakira."They complain that I play the lady card but it's not a gimmick--I am a lady," says Shakira in an exclusive interview with US Weekly.  In the newest promo for the premiere, Shakira says not to underestimate a 5-foot-3 Colombian woman. The show's concept will remain the same however, what seems to be different about it is the dynamics between each judge. The audience will have to adapt with the newcomers just as the veteran judges will be doing the same. Will is be able to pull in big numbers?

New Changes, Risker ratings: It's no secret that NBC is struggling a bit to pull in ratings. With Sunday Night Football out of the mix and shows like "Dancing With the Stars" and "American Idol", NBC is struggling to find something to get their network back to the top. Whatever you lose you do gain. Fans of Green and Aguliera might not be tuning in but the good part about the changes is it brings in a newer fan base. More younger demo's and an audience who are eager to see what Usher and Shakira can bring to the table. For the network, The Voice helped other NBC shows out. "I think we didn't realize how important The Voice was until it went away," says Brian Hughes, who specializes in audience analysis for ad firm Magna Global.  The peacock network is hoping this season will beat out American Idol since in the previous season's has always won the battle of singing contest. The true test will be when the live shows kick off later in the season.

Where do the winners go: Why is it that we can remember more about who wins on American Idol than we can about the winners of The Voice? Is The Voice more about the "mentors" than about the singers? Since The Voice has been on air, the winners haven't produced anything "main-stream". While  during the competition the contestants music does reach number 1 on ITunes, nothing after that seems to hit big time on the radio. That's where the hit show needs to work on





Season 4 of The Voice premieres Monday March 25 at 8/7c.
Here is a exclusive sneak preview of the new season: